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Stephen Mayo | Clarity First

Clarity First

Aug. 23, 2020

"Clarity beats accuracy"

           - Dominic Walliman, PhD, in his TEDx Talk about communicating complex scientific principles to a less-scientific audience



It's a common communication challenge: you've got specialized knowledge about your field, and you want to explain it to an audience with less expertise in that area. 

It's a hurdle for the parent trying to explain interest rates to her teenager, and for the software engineer trying to explain his technical obstacles to the marketing team.

We emphasize clarity over accuracy when:


When it comes to communication, prioritizing clarity is about putting our audience first. Prioritizing accuracy is about putting ourselves first.

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